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Which format should you use? Side-by-side comparisons of the file types people mix up most, with a short answer first and the details after.

Questions

Which image format should I use?

JPG for photos, PNG for screenshots, logos and anything with transparency, and WebP or AVIF for images on your own website. SVG is best for logos and icons that need to scale.

Which audio format should I use?

MP3 when it has to play everywhere, AAC (M4A) for better quality at the same size, and WAV or FLAC for recording, editing and archiving without any loss.

Does converting a file improve its quality?

No. Converting can keep the quality the same or lower it, but it can’t restore detail that a lossy format such as JPG or MP3 already removed.

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